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  • Shaftesbury and Youth Culture Launch Generation C-Focused Digital Agency shift2

2nd June 2014

Shaftesbury and Youth Culture Launch Generation C-Focused Digital Agency shift2

shaftesbury films incFurthering its growth as a multiplatform content leader, Shaftesbury has partnered with millennial agency Youth Culture to launch new digital agency shift2, a co-venture between the two companies. shift2 will create, manage and market digital content targeting Generation C on YouTube.  The new agency will specialize in creating and managing custom YouTube content for brands across reality, how-to and scripted programming. In addition to creating digital content, shift2 will employ proprietary YouTube software to research and develop targeted content-driven campaigns, optimize audience engagement and deliver measurable results. Read the rest of this entry »

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28th May 2014

Interbrand Canada Releases 2014 Best Canadian Brands Report

mini-orbyInterbrand Canada has released its fifth biennial 2014 Best Canadian Brands report, which examines and ranks Canada’s top 25 brands by brand value. The total value of the 25 Best Canadian Brands is C$72.8 billion – a four per cent increase over the total value of the 2012 ranking. Read the rest of this entry »

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27th May 2014

Invisivision Eyewear Technology Debuts On Kickstarter

invisivisionPatent-pending eyewear technology, Invisivision, is disrupting the film, gaming, and advertising industries with the ability to see multiple video streams on the same screen. Crowdfunding with a Kickstarter campaign to raise funds for a short film starring Aaron Ashmore and J.P. Manoux, Waterloo’s Invisivision has raised the interest of major Hollywood studios and producers with their cost effective technology. Read the rest of this entry »

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13th May 2014

TransGaming Launches GameTree TV Service On Panasonic Viera Connect

transgamingTransGaming Inc., provider of on-demand family friendly and social games to the TV, today announced the availability of GameTree™ TV on Panasonic’s VIERA TVs with Internet Apps capability.  Smart TV market penetration has been experiencing rapid growth over the past few years and the connected TV has become a mainstream appliance in living rooms all over the world. The smart TV ecosystem offers consumers a variety of entertainment options and gaming has proven to be an important part of this offering. Through partnerships with all the major TV manufacturers, TransGaming’s GameTree TV service is ubiquitous on smart TVs and the unquestioned leader in the space. GameTree TV has made gaming on connected TVs a mainstream activity by delivering an entertaining and interactive experience that can be enjoyed by everyone. Read the rest of this entry »

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2nd May 2014

Klipfolio Takes Aim At Cloud Software Industry Pricing Schemes

klipfolioCloud-based Web and mobile dashboard solutions developer Klipfolio Inc has announced a new per-user pricing strategy for its dashboard solution – making it one of the most price-effective business intelligence solutions on the market today. Critical of other software as a service (SaaS) vendors that have eliminated full-disclosure pricing programs, Klipfolio CEO Allan Wille says the cloud software industry needs to provide users with more transparency and clarity around solution costs. Read the rest of this entry »

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29th April 2014

NextBC 2014 Top 25 Revealed

nextbcOn May 15th, BC’s tech community will gather to celebrate BC Technology innovation. The 25 companies listed below will showcase at NextBC, with a chance to be chosen as a Top 5 finalist. These 5 companies will be interviewed live by Paul Kedrosky of Bloomberg West. NextBC: The Showcase for Technology Innovation in BC that will Shape our Future, presented by DigiBC, will be held at Telus World of Science on Thursday May 15th from 6:00pm – 9:30pm. Read the rest of this entry »

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29th April 2014

Nintendo Gearing Up For A Busy E3 2014

Nintendo CanadaOver the last few years, Nintendo has repeatedly reinvented its approach to E3 by creating unique ways to break news and get fans at home involved in the fun, while also offering great experiences for on-site attendees. That mission continues in 2014 as Nintendo offers a series of new channels to communicate news directly to its key audiences, including fans, media, analysts, investors and business partners. This includes a new format for unveiling news: the Nintendo Digital Event; a Super Smash Bros. tournament; a full slate of live, in-depth game demos from the Nintendo booth; and an opportunity for fans to play Super Smash Bros. for Wii U for the first time at their local Best Buy. Read the rest of this entry »

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29th April 2014

Final CMPA White Paper For Branded Entertainment Study Series Now Available

CMPAThe ship is slowly starting to turn in the global branded entertainment marketplace as content is better integrated into entertainment platforms that consumers want to watch. And, according to The Future of Branded Entertainment, released today by the Canadian Media Production Association (CMPA), this shift is driven by recurring themes of convergence, the blurring of the lines between brand marketing and storytelling, an increased use of video and an emphasis on experiential, authentic content. Read the rest of this entry »

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22nd April 2014

New York Comes Knocking For BC Women In Technology

B.C. Ministry of International TradeThe B.C. Ministry of International Trade is partnering with the BC Innovation Council and the Canadian Consulate (New York) to offer B.C. women in technology the opportunity to access the lucrative New York City market via its Canadian Technology Accelerator program. This one-day Vancouver event will target women-led or -managed B.C. companies with a technology product that may include mobile apps, e-commerce for fashion-retail, analytics, cloud computing, ad-technology, and gaming. Read the rest of this entry »

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22nd April 2014

SkyWave Launches Dual Satellite-Cellular HSPA Device

skywaveOttawa-based SkyWave Mobile Communications, a global provider of satellite based communications for the Machine-to-Machine (M2M) market, today announced the availability of HSPA (High Speed Packet Access) with IDP 700 satellite-cellular terminals. This option ensures the most cost-effective communications network can be accessed without sacrificing coverage or connectivity to essential data. The satellite-cellular terminals provide a quick and smart way to connect people and assets anywhere in the world. SkyWave’s IDP 700 series terminals are designed for tracking vehicles moving between urban and remote areas. They also provide dual or redundant backup systems to ensure functionality in the event of failure, mishap, or change in operational conditions. Read the rest of this entry »

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