Rethink Canada has released a free app on Apple’s iTunes App Store designed to help you create. Dubbed the Realizer, the tool allows you to create realistic presentation prototypes of apps that can be easily displayed on actual iPhone or iPad screens. The prototypes include working “buttons” that give a realistic simulation of the final user experience.
The app, in beta testing since November, was created by Rethink in partnership with Nascent in Toronto. “We initially designed the Realizer for ourselves as a way to better communicate our vision when presenting app concepts to clients,” says Rethink Creative Director Dré Labre. “It proved so indispensable, in fact, we felt it a shame not to share the app with the rest of the ad and design community.” Labre says the Realizer can be used for everything from quick renderings of pencil sketches to fully designed comps. Its intended market includes designers, art directors, developers, testers and clients.
“We loved helping bring this idea to life,” says Shawn Konopinsky from Nascent. “Apps are a new form of communication that can be difficult to simulate at the concept stage. We wanted to create a tool as simple and intuitive as these new platforms themselves.” Konopinsky says the Realizer will eventually be available on other mobile platforms, including Android. “There’s a real open-source spirit behind this venture,” he says. “We’re counting on our users to help us make this tool better and better.”
Today is the first day of the 2011 CorelDraw International Design Contest. With over $75 000.00 in prizes, it’s worth a try, particularly if you are a designer. If you don’t own CorelDraw X5, you can download the trial, because it will permit you to save your work so that it can be submitted and seen by thousands of people around the world. If I could draw, I would certainly be entering, because the Grand Prize is Roland VersaCAMM SP-300i printer, something we could desperately use in this office. Click here to read the full prize list in a PDF.
- Advertising/Marketing: Flyers, brochures, logos and other designs related to advertising, marketing or point of purchase (POP)
- Signs/Awards/Personalization: Designs to be used in sign making, engraving, awards, dye sublimation and other related industries
- Vehicle Wraps: Designs to be used for car, truck, boat or other vehicle wraps
- Textile/Fashion Design: Designs for fashion, embroidery and direct-to-garment printing
- General Illustration & Fine Art: Artistic, creative and unique designs
- CorelDRAW Marketing Campaign: Create a design to be featured in a CorelDRAW marketing campaign. Entries can be of any style, and will be judged on creativity and overall theme
Students: In addition to the Grand Prize and category winners, Corel will present a top student award in each of the categories above.
This contest runs until June 30th, 2011 and open to residents of Canada (except Quebec) over the age of majority in their respective province. Please click here to read a PDF of the complete contest rules.
The Competition Bureau will also be participating in Fraud Prevention Month, which this year focuses on the growing problem of online fraud. Fraud Prevention Month is an annual education and awareness campaign held in Canada and around the world.
One of the first activities during Fraud Prevention Month is the conference Preventing Fraud in a Digital Age, which will be held in Ottawa on March 7 and 8, 2011. This conference will unite participants from the private and public sectors, consumer groups, and law enforcement organizations committed to cracking down on this growing concern. Conference attendees will learn more about the current state of fraud in Canada and abroad, identify the most at-risk groups, share best practices on recognizing and preventing fraud, and ultimately provide recommendations that the partners in fraud prevention can implement to help protect consumers and businesses from online fraud.
The conference is being hosted by the Fraud Prevention Forum, which is co-chaired by the Competition Bureau. The Fraud Prevention Forum is a group of over 100 private sector firms, consumer and volunteer groups, government agencies and law enforcement organizations, concerned with fighting fraud aimed at consumers and businesses. During Fraud Prevention Month, Forum members will participate in a number of targeted activities across the country, designed to raise awareness among consumers and businesses about the dangers of fraud.
In addition, the Competition Bureau’s Web site provides important education and prevention information including a new interactive quiz designed to test consumers’ and businesses’ fraud awareness. Visitors will also learn more about some of the various types of scams that they should watch out for: job opportunity scams, fake news sites, fraudulent health products, prize scams, and advertisements on social networking sites.