Toronto’s XMG Studio has been very busy lately. The studio recently joined forces with toy manufacturer Spin Master Ltd. to deliver innovative mobile gaming to the newly announced App Blaster. The collaboration is bringing a new dimension of realism to shooter games everywhere, giving users a truly unique way to interact with their favourite XMG sniper game, Marine Sharpshooter, which is currently being optimized for the App Blaster. With over 5 million unique downloads, Sharpshooter has become one of the most popular sniping games, making it a perfect fit for the peripheral.
“Working with Spin Master on this has been really exciting”, says Ray Sharma, Founder and CEO of XMG Studio. “It’s a great opportunity to really expand the expectations of what people consider to be traditional mobile gaming.”
This partnership marks a major strategic alliance of these leaders in their respective industries. The concept of combining an out-of-game experience with an in-game effect and using an interactive, real world object is extremely cutting-edge. The App Blaster will revolutionize the way future first person shooter games for mobile devices are played – less button mashing, more strategic aiming. Now, with the innovative toy-making and consumer expertise of Spin Master, coupled with the mobile gaming savvy of XMG Studio, sniper-fans everywhere can have something incredible to look forward to with a far more intense game-play experience, bringing them closer than ever to the skill and precision of the real thing.
“What we have here with App Blaster is very cool and very innovative,” says Dave Colebrook, VP Marketing at Spin Master. “Gamers haven’t yet seen this type of gaming, so we’re glad to be working with such a company as XMG to bring this to concept to life. This is just the beginning of this kind of interactive gaming.”
In addition to some awesome updates to one my favourite game titles, Cow vs Aliens, XMG Studio has also recently two great new games in Apple’s App Store that you might be interested in checking out.
Degrassi: A story-driven game based on the hit TV series, it has already reached a #1 ranking in the App Store’s “Role Playing” category. As their first days of school unfold, players make important decisions, engage in meaningful conversations and play their way through classes, all in the ever-familiar locations of Degrassi. The player is free to forge his or her own pathway through the game, ultimately resulting in a different ending depending on which choices were made. Degrassi is the most watched drama on MuchMusic in Canada, and highly rated on TeenNick in the U.S. It’s an interactive role playing game that allows the user to build and maintain relationships with familiar characters from the popular TV series.
Louisville Slugger Homerun Challenge: There are plenty of baseball games, and even some home run derby apps, but Louisville Slugger distinguishes itself in a few ways in that it’s extremely accessible with simple, responsive swipe controls. The game has crisp hand-drawn artwork, multiple game modes, stadiums, and Louisville Slugger bats modeled after original Louisville Slugger models. (published by our partner mLamb Productions)