5th April 2010

Marketing Winners And iPad Title Releases

Toronto – Game devs, get your creative game on for TOJam 2010, being held this April 23 – 25th at George Brown College. The theme for this year’s Toronto Independent Game Jam is “Missing” – no – really, that’s what it is. Please check out Ryan’s blog over at Untold Entertainment for more details about TOJam, then go, dev crunch, create, have fun.

Mi6 Conference 2010As someone who has a marketing and PR background, I pay close attention to the marketing aspects of Canadian studios and titles, and I would like to extend my congratulations to the Canadian titles recognized with medals and certificates at the MI6 Game Marketing Awards held last week in San Francisco:

Gold Medal Winners:

Outstanding TV or Theatrical Ad: EA Sports for “Joy”
Outstanding TV or Theatrical Ad Campaign: Assassin’s Creed 2: 2009 TV Campaign
Best Long Format Promotional Content: Assassin’s Creed 2: Lineage Episode 1 (Segment)
Outstanding Overall Marketing Campaign- Integrated: Assassins Creed 2 Integrated Campaign
Thinking Outside of the Box Award – Marketing: Assassin’s Creed 2 – Twitter Experience
Standout Print Advertisement: Assassin’s Creed 2: Rip Your Head Off
Standout Print Campaign: Assassin’s Creed 2: 2009 Print Campaign
Standout Overal Pop Display Single or Double Campaign: Prototype
Best Use of Online Media: Assassin’s Creed 2: Teaser Campaign
Best Key Art: Dragon Age: Origins

Silver Medal Winners:

Best Key Art: Assassin’s Creed 2
Don’t You Wish You’d Thought of This – Miscellaneous: Assassin’s Creed 2: Lineage Intro Trailer
Outstanding Promotional Trailer: Assassin’s Creed 2 E3 Trailer (2009) and WET “Shot At Love”
Best Showing At a Trade Event: Assassins Creed 2: E3 Outdoor Banner
Best Online Takeover/Roadblock: Assassin’s Creed 2: Big Bang Unit

Bronze Certificate Winners:

Outstanding Promotional Trailer: Assassin’s Creed 2 – TGS Trailer and WET “Shot at Love”
Best Co-Branding In A TV, Theatrical Ad or Video Asset: Assassins Creed 2 UFC Integration
Standout Print Outdoor/Environmental/Transit Advertising:Assassins Creed 2 E3/PAX Environmental Advertising
Best Product Packaging: Prototype
Best Limited Edition, Special Edition or Collector’s Edition Packaging: Assasin’s Creed 2 Limited Edition and Dragon Age: Origins Collector’s Edition
Best Use of Online Media: Guitar Hero Smash Hits

Other Ocean InteractiveCharlottetownOther Ocean Interactive, has partnered once again with SEGA® of America to bring you Super Monkey Ball 2: Sakura Edition available exclusively for the highly anticipated Apple iPad. Super MonkeyBall 2

“We are very excited to be part of the iPad launch with this great franchise,” said Andrew Ayre, Other Ocean CEO. “And are very proud to be one of the first developers to have shipped an iPad exclusive title.”

Super Monkey Ball 2: Sakura Edition brings all the fun of the immensely popular console and iPhone hit to the iPad plus 4 new mini-games: Monkey Bowling, Monkey Target, Monkey Golf and the iPad exclusive mini-game Monkey Base. Monkey Base lets up to 4 players fight it out on the same iPad by launching orbs at each other to try to be the last monkey standing. And if all that wasn’t enough, players can now experience 10 iPad exclusive levels from the Far East World, in stunning graphics!

“The iPad’s hi-res screen and multi-touch makes an amazing difference,” says Other Ocean Technical Director, Gordon Wood. “Everything that’s great about Super Monkey Ball 2 can now be played in Sakura Edition, only on a bigger screen and with even better graphics, new mini-games and more levels. Fans are in for a real treat.”

The iPad exclusive Super Monkey Ball 2: Sakura Edition is now available on iTunes for $12.99 USD.

IUGOVancouverIUGO Mobile Entertainment today announced the availability of four iPad apps on the App Store. The apps are: Zombie Attack! Second Wave XL; Zombie Attack Bridge Defense XL; Cliffed XLCliffed XL; and Implode! XL. All four games showcase the unique features and capabilities of the iPad.

“When the iPad was first announced, we knew immediately we’d create special features in a few of our games to start,” explained Sarah Thomson, Director of BD at IUGO. “It’s a beautiful device and there are some really cool and unique things you can do with gaming on that form factor. We fully support the iPad and feel very optimistic about its success as a gaming device.”

New features such as multiplayer co-op mode in both Zombie Attack! Second Wave XL makes use of the enhanced Multi-Touch and large screen of iPad. Each game features high resolution graphics with more detail and clarity. Cliffed XL comes with new characters, multiple background themes and on-device “Versus” mode for two players. Implode! XL, IUGO’s hit physics puzzler, includes a major revamp with new levels and a brand new level editor designed solely for the innovative iPad interface.

“IUGO is proud to launch four apps specifically customized for iPad,” said Hong Yee Wong, CEO of IUGO. “It gives us a great opportunity to showcase our strengths and capabilities in creating truly engaging games. We are delighted to bring these new gaming experiences to iPad owners.”

The IUGO Apps for iPad are available from the App Store on iPad. Remember if you already have any of these titles for your iPhone you can now play them on your iPad.

London Big Blue Bubble Inc. is pleased to announce the release of Thumpies XL for the iPad. In this new version, all the graphics have been updated to higher resolutions specifically for the iPad. You won’t want to miss out on the fun and neither will your friends, who can now play with you with a new Thumpiesmultiplayer mode! Work together to beat the levels and then check out the scores to see who came out ahead.

Thumpies XL is a unique rhythm-based music game for players of all ages. By correctly matching the beat of bouncing Thumpies the player progresses through a song. Unlike typical rhythm based games, Thumpies XL uses a mechanic of bouncing in time instead of just a series of notes. Who knew juggling furry creatures could be so much fun?

The quirky art design of Thumpies XL is accompanied by a unique musical score composed by award winning, industry veteran David Kerr. The music was crafted with game play in mind, giving the player a harmonizing experience.


• New – Multiplayer
• Beautiful yet odd art design
• Originally composed music
• Over 15 levels to explore
• Unlock more than 18 unique Thumpies
• Unique game mechanic

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This entry was posted on Monday, April 5th, 2010 at 1:47 pm and is filed under Awards, Casual, Education, Events, Game Dev, Mobile, Music, New Releases. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.

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