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25th February 2009

Oscar Night Event Featured Livecast And Celebrity Correspondents Armed With Palm Treo Pro Smartphones

livecastVancouver/Beverly Hills – Live video streaming from mobile device pioneer, LiveCast®, and Palm, Inc. teamed to add support for Sunday’s live webcast of “A Night to Make a Difference” Oscar viewing and after-party organized by Leeza Gibbons and Oliva Newton John to promote advocacy, philanthropy and volunteerism and their respective non-profit organizations, the Leeza Gibbons Memory Foundation, and Olivia’s Cancer and Wellness Centre Appeal.

A night focused on giving back, Mr. Chow’s became a “living set” providing the backdrop of the live webcast. Philanthropists, volunteers and stars like Laila Ali, Jessica Biel, Paris Hilton, John Paul Dejoria, Hilary Duff, David Foster, Tony Hawk, Mario Lopez, Holly Robinson, Rodney Peete, Jane Seymour and many others came to help support this special event. Celebrity correspondents toting Palm Treo Pro with LiveCast provided the personal point of view with live video streaming from their Palm Treo Pro smartphones.

“LiveCast is very excited about joining Palm in enhancing the evening’s webcast experience with a real-life, street-level perspective of the event,” said William Mutual, LiveCast CEO. “We’re happy to help encourage the Internet audience to find out more about these great non-profit organizations showcased that evening.”

“Our event is truly different from the others and one of the exciting aspects about the event is that viewers at home were able to be a part of the experience via the live webcast,” said Leeza Gibbons. “Our hope is to inspire people to take action and knowing that we are able to reach a broad audience on the web means we truly have a chance to help create the change presented by our on-camera Hollywood celebrities. Our combination of being behind the scenes of movie’s most glamorous night along with its most passionate and purposeful stars takes the gold for best new web idea!”

The live webcast was available during and after the Academy Awards ceremony at http://www.leezagibbonsoscarnight.com and syndicated to various partner sites, including http://www.extratv.com, http://www.variety.com and http://www.glam.com.

This entry was posted on Wednesday, February 25th, 2009 at 3:09 pm and is filed under Digital Products. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.

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