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  • SilverBirch Appoints New President and CEO as Company Refocuses Exclusively On Gaming

7th November 2008

SilverBirch Appoints New President and CEO as Company Refocuses Exclusively On Gaming

TorontoSilverBirch Inc. (TSX-V: SVB), a leading digital entertainment company, today announced the appointment of Mr. Kevin Astle as interim President and Chief Executive Officer. Under Mr. Astle, a seasoned business and marketing strategist with extensive global experience, SilverBirch will refocus exclusively on the fast-growing gaming sector. Mr. Astle succeeds Derek van der Plaat, who resigned today as President and CEO, and as a Director of the company.

The refocused strategy leverages SilverBirch’s core strengths in gaming. The company’s primary goal will be to become a premier publisher and operator of Massive Multiplayer Online Games (MMOG) as well as video games for PCs and leading console platforms. The new corporate focus will build upon the company’s existing operations including video game developer SilverBirch Studios, Netherlands-based interactive entertainment publisher Lighthouse Interactive, and a co-venture to operate licensed English language online multiplayer games. The company is also acquiring Red Mile Entertainment, publisher of console games Sin City and Heroes Over Europe, in a deal expected to close in early 2009, subject to shareholder, legal and regulatory approvals.
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7th November 2008

EA SPORTS President to Present at the BMO Capital Markets 16th Annual Interactive Entertainment Conference

BurnabyElectronic Arts Inc. today announced that Peter Moore, President of EA SPORTS, will present at the BMO Capital Markets 16th Annual Interactive Entertainment Conference on November 13, 2008 in New York, NY. at 09:00 ET. During the course of this event, Electronic Arts may disclose material developments affecting its business and/or financial performance. An audio webcast will be available on Electronic Arts website at http://investor.ea.com through November 20, 2008.

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7th November 2008

YANGAROO, A-Ware Software Integrate DMDS and MusicMaster

TorontoYANGAROO Inc., the industry’s leading secure digital media distribution company, has integrated its Digital Media Distribution System (DMDS) with the MusicMaster Scheduling software produced by A-Ware Software, Inc.

As a result of this integration, the more than 2,800 MusicMaster Scheduling software users at radio stations worldwide can now import new music available through YANGAROOs DMDS directly into their music library. The new music imported from DMDS also includes the related track information.

YANGAROOs DMDS is a web-based delivery system available free to the radio industry. It replaces the physical distribution of music, allowing radio stations throughout North America to receive broadcast-quality music and promotional materials digitally and securely from independent, as well as major, record labels.

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