Real-time, cross-language communication experiences innovator Ortsbo Inc., a subsidiary of Intertainment Media Inc., has been chosen by CloudTime to provide global communications for their new China-based social media network and branded content platform. Ortsbo brings the world to CloudTime users’ fingertips by instantly transforming its content and communications, in multiple languages and even those with no foreign language skills, can now break language barriers, connecting with people for business purposes or for building global friendships online, in a truly transformative way.
Ortsbo CEO Patrick Bultema commented, “Our partnership with CloudTime is precisely aligned with Ortsbo’s vision to truly transform real-time textual communications to allow a high fidelity communication experience to occur between people across languages. This partnership also underscores our focus on markets where all parties are able to monetize the benefits of global intercommunication.”
Social networks play an increasingly important part in many people’s lives in China. A recent report from the China Internet Network Information Center (CINIC – original article in Chinese) indicated that social media is fueling dramatic growth in eCommerce with 41.8% of online buyers in China indicating they purchased something because they first heard about it through social media. But social media usage still varies regionally and demographically, in large part due to the language barrier; thus users are usually friending people within the same language vertical. Ortsbo Technology enables CloudTime to connect with new friends the world over.
CloudTime Director Fang Yi Ning is “pleased to have Ortsbo embedded in our social communications and content platform. Adding Ortsbo’s language technology to our network will enable people from all over the globe, regardless of native language, to experience our unique content base and other commercial, trans-media applications, in real time, together; opening up new doors that otherwise may have remained closed. That’s exciting.”