hmv Canada has officially announced the launch of The Vault, its new digital subscription based streaming service. With millions of tracks available and constantly growing, the Vault will offer Canadians unlimited access to the hottest new releases, the biggest hits, and the deepest catalog in music.
“HMV is incredibly excited to launch The Vault,” said Nick Williams, President and CEO of hmv Canada. “Canadians look to us as a trusted source to help them create their own music experience. The Vault is a natural extension of that commitment.”
Music enthusiasts can visit The Vault for a free 2-week trial starting today. The Vault will offer users the ability to discover music, build a personal library, create custom playlists and share content through social feeds, all for one low monthly fee of $4.99 unlimited access on a personal computer or $9.99 for unlimited access on both web & mobile devices. In addition, users will also have the ability to download individual tracks and/or albums at The Vault Store, hmv’s new digital download store.
Williams continued, “The launch of the Vault is a clear indication of hmv Canada’s ability to continually evolve to meet the ever-changing needs of our customers, while offering them an unparalleled music and entertainment experience. This is an important investment in the company’s future and is another positive step resulting from our acquisition by Hilco in July 2011.”