LightSpeed, a Montreal and Ottawa-based software company that helps retailers reinvent in-store shopping, has launched a new retail technology that will enable interactive cross-selling in retail stores. Its new LightSpeed for iPad product is uniquely designed to arm retailers with tools to cross-sell more products and close more sales, while forging a stronger connection with their customers who can preview all related product information in one place.
“Raised on Macs, iPhones and iPads, today’s iGeneration consumers have become accustomed to shopping online from their couch–easily navigating through product selections and comparing prices across the web,” said Dax Dasilva, founder and CEO of LightSpeed. “Borrowing from the ecommerce playbook, we are introducing new features to LightSpeed for iPad to help retailers bring the access, value and speed of the online shopping experience into the store through engaging customer interactions.”
The new LightSpeed for iPad includes the following key features:
- Visual Category Search – Sales associates can use a new “Button Mode” to easily browse through categories of products with customers, enabling effortless cross-selling of related or accessory items, similar to navigating an ecommerce website.
- Customized Cross-Selling – While searching or adding products to the invoice, sales associates can show customers a list of “related” products that are linked for cross-selling. With everything conveniently provided on one screen, related products can be viewed without having to travel to different parts of the store.
- iPad Check Out – Support for the Socket Mobile 7Ci scanner allows retailers to use the iPad to scan product barcodes and check out items, eliminating long checkout lines.
LightSpeed for iPad is retail’s first interactive point-of-sale platform that gives stores a personalized selling tool that scans inventory, details products not shown on the selling floor, and eliminates long checkout lines. Its “Show & Tell” feature enables sales associates to turn their iPad towards the customer to share expanded product details and up to five zoomed images on a stylish curtained backdrop.
Further, it provides the ability to easily invoice the product with a single tap. Retailers can process credit card payments anywhere the iPad takes them, accept signatures on-screen, and email or wirelessly print receipts. Combined with the family of LightSpeed retail tools for Mac, Mobile and ecommerce, LightSpeed for iPad rewrites the retail playbook by adding the flexibility to showcase and sell anywhere using iPad to the LightSpeed solution for iGeneration retailers.
The LightSpeed for iPad app is a free download on the iTunes App Store and requires a LightSpeed Server with one available user license per iPad client, available for purchase from LightSpeed Sales or a local LightSpeed reseller. LightSpeed for iPad requires an iPad running iOS 5 or higher. More information and a free 30 Day demo is available on the LightSpeed for iPad web page.