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27th March 2012

IGLOO Software Embeds MicroStrategy Platform Into Social Business Suite

igloo communitiesIGLOO Software has partnered with MicroStrategy® Incorporated, a worldwide provider of business intelligence (BI) software, to integrate reporting and analytics into IGLOO’s social business suite. The solution will allow IGLOO customers to track user participation, influence, activity and engagement in a social intranet or extranet.

As social technologies are introduced to business, workflow and employee interactions become more and more visible. The resulting activity and dialogue produces unprecedented volumes of data around social behaviors and actions. The addition of an analytics module provides organizations with the ability to identify areas where social interactions are most effective and model those more broadly across the entire organization to improve the effectiveness of team collaboration.

“Traditionally, engaging in a dialogue with employees and gathering deep insights from those interactions was achieved through an annual opinion survey,” said Dan Latendre, CEO of IGLOO Software. “IGLOO’s social business suite provides a new type of visibility into the collaborative conversations and activities that occur within an organization. For many companies, uncovering this insight is a game-changer. With our new social business suite, we will enable our customers to more effectively manage and optimize their talent and their ongoing interactions with customers and partners.”

MicroStrategy is one of the leading business intelligence companies focused on developing powerful technologies that capitalize on Big Data, Mobile, Social and Cloud trends. The IGLOO integration, managed by Gensquared, is built on MicroStrategy 9, a fully integrated BI platform that delivers reports and dashboards to business users via the web and mobile devices.

IGLOO will integrate MicroStrategy’s BI platform into the IGLOO administrative console in order to enrich the community management and reporting process. A dashboard of indicators will be presented graphically, including activity, contribution types and top content. Over time, new applications will be built to apply social analytics in a number of innovative ways that include:

  • Creating a more personalized user experience that delivers proactive recommendations of relevant people to connect with and content to explore
  • Adding detailed analytics that gauge employee sentiment and measure the effectiveness of project teams in order to understand its impact on business performance

“MicroStrategy is pleased to provide the reporting and analytics platform for IGLOO’s cloud-based social business suite,” said Sanju Bansal, MicroStrategy Chief Operating Officer. “To meet accelerating customer demand for critical cloud solutions, Value Added Resellers like IGLOO Software are choosing MicroStrategy’s platform and easily integrating its powerful reporting and dashboard capabilities into their innovative cloud-based services.”

“Gensquared provides a highly customized integration between the MicroStrategy platform, IGLOO and existing data living outside the IGLOO social business suite, allowing customers to perform powerful analysis right within their intranet or extranet,” said Patrick Siconolfi, Principal at Gensquared Inc. “We are excited to be a part of a solution that brings together both MicroStrategy and IGLOO to deliver on this important customer need.”

The first phase of reporting will be made available to all IGLOO customers in the Spring ’12 release.

This entry was posted on Tuesday, March 27th, 2012 at 10:27 am and is filed under Digital Products, National News, Upcoming Releases. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.

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