International family entertainment rights creation and management company DHX Media is pleased to announce that it has licensed publishing rights in the UK for its hit children’s series Rastamouse to Macmillan Children’s Books. The license, which was heavily sought after by other UK children’s publishers, will enable Macmillan to publish a wide range of Rastamouse products – storybooks, sound books, graphic novels, annuals and ebooks amongst others. The first of these will launch in the UK in Spring 2012.
Created by Genevieve Webster and Michael De Souza, and developed from the original books published by Little Roots, Rastamouse and his band was one of the highlights of this year’s Glastonbury, and the group’s celebrity fans include Kylie Minogue, Lily Allen, Dizzee Rascal, Alexandra Burke and Simon Pegg.
Following the launch of the TV series in January 2011 the show has risen to be one of CBeebies’s top animated programmes on the channel and the BBC iPlayer, while Youtube clips of the action are receiving hundreds of thousands of hits.
A Rastamouse Company Production for CBeebies, Rastamouse is produced by Greg Boardman and Eugenio Perez of Three Stones Media, in association with Dinamo Productions, Little Roots and DHX Media, which handles worldwide TV sales (excluding the UK) and worldwide licensing and merchandising. The production is supported by the Wales Creative IP Fund.