Intertainment Media Inc. has announced that its subsidiary, Ortsbo Inc. has launched a proprietary real time multi-language plug-in for WordPress, allowing blogs to be instantly translated, in real time, into over 50 languages. Over 300 Million people each month read over 2.5 Billion blog pages created through WordPress, the world’s leading blogging software. To date, there have been over 225 Million downloads of WordPress plug-ins globally.
Each day, WordPress users create over 500,000 new posts and over 400,000 comments on desktop, mobile and other portable computing devices. Ortsbo’s software allows posted content to be instantly and seamlessly translated, and Ortsbo’s sophisticated and patent pending platform allows comments posted by users, in almost any language, to be localized, making all the dynamic contents available in a single user selected language regardless of what and how many languages they were posted in.
More than just a simple plug-in, this solution is part of the same technology suite that powers Ortsbo’s solutions for Twitter and Facebook, allowing users to instantly translate and read any Tweet or Facebook comment in almost any language while maintaining the comment’s proprietary information. Ortsbo is also testing, and in negotiations with, leading Entertainment, Gaming and Sports brands to provide these organizations and their users with customized experiential language solutions that will allow instant, real time and localized chat board communications.
The Ortsbo WordPress plug-in was initially developed to support Ortsbo’s initiatives with IndyCar, allowing fans all over the world to consume and engage a blog based fan engagement program tested this year as part of Ortsbo’s 2012 IndyCar sponsorship program, Social Racing Grid. Social Racing Grid.com includes behind the scenes interviews, video, pictures and other exclusive content and can be instantly translated into over 50 languages with just one click using Ortsbo. The same technology behind this new initiative is now available on a pilot basis to leading blogs powered by WordPress with a full global rollout expected by the end of 2011. Some of WordPress users include Yahoo!, Wired, TechCrunch and CNN.
“Our WordPress plug-in is just part of Ortsbo’s commitment to development and create new tools and services that break down the language barrier, allowing people around the world to instantly communicate in real time, regardless of their geographic location or native language”, said David Lucatch, President of Ortsbo / CEO of Intertainment Media Inc.