Providing customized deals for parents and caregivers, KidZoomer offers exclusive deals on camps, after-school activities, learning resources and educational products. New to the market this year, KidZoomer is one of the leaders in a growing trend to offer promotions geared towards a specific audience.
Toronto teacher Samara Schnurbach and mom of three Melissa Grossman work together to run all aspects of KidZoomer – from securing vendors and promotions, to managing the website, to ensuring each subscriber is entirely satisfied with their purchase. As a teacher, Samara understands the many resources busy parents need when children are in school, and that the expenses add up quickly.
“I realized there was a gap in the market for providing promotions that were specifically targeting parents with young children,” says Samara. “KidZoomer is the solution – we aim to bring quality, relevant promotions to families so they can try trusted products and services at a discounted price.”
“Right now KidZoomer is focused on the Greater Toronto Area, although some of our deals are web-based and available nationally. In the future we hope to expand our website with deals unique to cities across Canada,” explains Melissa. “We always ensure that before offering any promotion, we would purchase it for our own families – quality is our first priority.”
This back-to-school season, KidZoomer will be offering a variety of deals, including:
- Reading programs to help children transition from summer to school
- Themed birthday parties that make throwing a celebration simple
- First Aid classes for caregivers
- Art Programs for children looking to explore their creative side
- Play camps for young children who may not be in school full-time
Unlike other deal websites, KidZoomer does not spam users with daily emails; promotions from KidZoomer come two to three times a week, and all promotions are customized from vendors with exclusive offers that cater to families with young children. Many subscribers are repeat customers, checking back regularly for new deals that fit the needs of their families.