The Canada Media Fund (CMF) will sponsor 8 CMF-Merging Media Scholarships worth up to $800 each to the Merging Media Transmedia Seminar and Lab 2011 in Vancouver, BC on April 28-29, co-presenters Merging Media Productions Inc. and the Canadian Media Production Association – British Columbia (CMPA-BC), announced today.
Conducted by Anita Ondine, one of the world’s foremost transmedia educators and practitioners, the event will take place at the Vancity Theatre and BCIT Atrium, in the heart of downtown Vancouver. The CMF-Merging Media Scholarships will cover the registration fees for 8 selected participants and could include accommodation support for out of province attendees.
“We are very fortunate to have Anita tailor-make this event specifically for our rapidly converging industry,” says Liz Shorten, CMPA-BC’s Managing Vice-President. “Her workshops in Europe have been highly successful in energizing the transmedia community there, and we hope to do the same with the Merging Media Lab here for our over 85 members and the media industry”. The hands-on Lab will take a holistic approach, by upgrading the industry on multiple levels and involving professionals from various media disciplines.
“We are grateful to CMF for making this possible,” elaborates Christine Lim-Labossière, CEO of Merging Media Productions Inc. “We wish to provide a group of media professionals from mixed disciplines with a unique opportunity to upgrade their transmedia skills and understanding collectively, so that they can go on to become key practitioners and budding thought leaders in their various fields.” All applicants to Merging Media’s Lab will be considered for the Scholarships, but priority will be given to digital media practitioners (including game, mobile and user experience developers) and individuals involved in selecting projects for funding.
The half day Transmedia Seminar on April 28, 2011 is open to the public, while the Lab on April 28-29 will enable just 20 media professionals to develop projects in a intensive collaborative environment, while learning about transmedia creative and business practices from “Conception to Consumption”. The deadline for Lab applications has been extended to April 8, 2011 to enable all media sectors to take advantage of this opportunity. Results of the Scholarships will be announced in mid April.