DHX Media Ltd. has signed a number of licensing deals for its popular kids’ and entertainment properties Johnny Test and Caillou. Johnny Test has been licensed in a multiyear worldwide deal with Percy3D for their line of digital party products, and toy licensee Imports Dragon has renewed their license with DHX Media for Johnny Test. Caillou has been licensed by PlayWorld Mobile which will be producing a global mobile app. An agreement has also been signed by Les Chocolats Vadeboncoeur, who will be making chocolates inspired by the show in a multiyear deal.
As well, Richard Scarry’s Busytown has been licensed by Learning Touch LLC for a series of educational apps addressing key developmental areas including communication, hearing, language, literacy, life skills, mathematics and color recognition.
DHX Media represented property Space Invaders will be featured in a range of merchandise with USAOPOLY producing a Space Invaders version of Jenga as well as collectible jigsaw puzzles for North America. TriForce has also licensed the brand, producing high end, limited edition replicas in a multiyear deal for the US, while StarBound Entertainment will feature Space Invaders on their specialized line of helium and cold air parade balloons.