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  • Shaw Direct And Xplornet Announce Marketing Agreement

4th April 2012

Shaw Direct And Xplornet Announce Marketing Agreement

shaw directShaw Direct and Xplornet Communications Inc. are proud to announce a marketing agreement that will offer increased value to new and existing Shaw Direct DTH video customers and Xplornet high-speed Internet customers.

Shaw Direct provides satellite services to more than 900,000 Canadian households, primarily in rural areas. Customers already benefit from Shaw Direct’s exceptional quality High-Definition channel offerings, which will dramatically increase with the launch of its new Anik G1 satellite in Fall 2012. With the new satellite, Shaw Direct will have more satellite capacity than any other provider in Canada, enabling the delivery of over 200 HD channels to customers.

“Our customers have told us they’re looking for the same exceptional experiences that are part of their Shaw Direct service,” said Peter Bissonnette, President, Shaw Communications Inc. “Partnering with Xplornet will provide our rural customers with an exclusive bundle that fits their needs – and is part of our commitment as a leader in satellite technology and service.”

Rural broadband Internet provider Xplornet is continually investing in state-of-the art broadband networks for rural homes and businesses. Last year, it commenced the rollout of Canada’s first national 4G network and recently launched its first of two scheduled 4G broadband satellites. Xplornet’s first satellite supports customer download speeds of up to 25 Mbps, with more capacity than all current North American broadband satellites combined.

“Our agreement with Shaw Direct to promote two services – video and Internet – together, specifically for rural Canadians is unprecedented,” said John Maduri, Chief Executive Officer of Xplornet Communications Inc. “With the broad reach and appeal of Shaw Direct’s video service, this initiative will support the adoption of high-speed Internet in rural Canada as well as our business growth.”

The offer will be available exclusively to Shaw Direct and Xplornet customers starting May 9, 2012.

This entry was posted on Wednesday, April 4th, 2012 at 5:26 am and is filed under Business News, National News. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.

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