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21st December 2011

Virgin Mobile Canada Reveals Top Resolutions For 2012

Virgin Mobile CanadaWhen it comes to New Year’s resolutions, Canadians like to make ’em and break ’em! A recent survey created by Virgin Mobile Canada shows that more than half (51%) of Canadians make News Year’s resolutions, but most of us (52%) can’t even last more than a month before we give in to temptation.

“Whether we’re trying to exercise more, eat a bit less, or stop drunk texting our exes, going cold turkey is way less fun than eating cold turkey,” says Andrew Bridge, Managing Director, Virgin Mobile Canada. “Some people say that rules are made to be broken, and Canadians are a lot more adventurous than people think!”

  • No willpower. 15% of Canadians admit breaking their resolutions by the first week and 19% can’t even make it past the first 24 hours.
  • Avoiding temptation or playing it smart? 49% of Canadians don’t even bother with New Year’s resolutions! Albertans are the least likely to make resolutions with 56% of them avoiding the New Year’s tradition altogether.
  • Must… not… break… Only one in five Canadians (19%) can last all year without breaking their pledges. We don’t know who they are, but we idolize them.

When asked to share their resolution, the top pick was to better keep in touch with friends and family (15%) –  while some of the other top resolution picks include:

  • Quit smoking (8%)
  • Fall in love (7%)
  • Get better grades/get promoted (6%)
  • Drink less alcohol (5%)

We asked, you told us, and here are some of your verbatim individual answers . From having more sex to having less, here are our favourite picks for the craziest resolutions Canadians have ever made1!

  • Be awesome. I’d say I did it.
  • Be a millionaire.
  • Do not order french fries.
  • Not have a social life.
  • Be more flirty with my guy.
  • Flossing.
  • Fly to Europe on an ad hoc basis.
  • Save the world.
  • Quote “A Very Potter Musical” as often as possible

“With texting, tweeting and Facebook right at our fingertips, we’ve never had such close contact to our friends and family to provide some moral support,” says Bridge. “And, of course, our Members are never alone. If you feel your willpower slipping away, just tweet at @virginmobilecan and we’ll give you the boost you need with some inspirational love or even an e-hug!”

This entry was posted on Wednesday, December 21st, 2011 at 8:13 am and is filed under National News, Research Studies, Social Media. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.

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