Bill And Sons Towing Goes Mobile on iOS

^[1]Bill & Sons Towing ^[2], the ten?part comedic web series, is making its next stop on Apple devices as independent production company Ready, Set, Panic ^[3] launches a dedicated app ^[4] on the App Store. Bill & Sons Towing: The App brings users into the fictional and funny digital world of the father-­son towing company. The dysfunctional family at the heart of this series debuted on YouTube ^[5] earlier this year, featuring the dark depravity of It’s Always Sunny in Philadelphia with the emotional heart of Modern Family. It stars Canadian Comedy Award-winning sketch troupe The Imponderables and a host of Canadian talent including Gemini Award-­winners Nicholas Campbell, Sonja Smits and Jayne Eastwood. ^[6]

Users can watch all 10 episodes through the Bill & Sons branded app, including a series of video podcasts, behind-­?the-­?scenes and family photos, along with cast, character and crew biographies. Also available is direct access to the Bill & Sons Towing toll-­free customer service hotline, a fun interactive feature that lets you leave a message about your car troubles, and those messages will also be made accessible to all users.

“The Bill & Sons Towing app is a great way to experience the series as a digital box set,” said executive producer Charles Ketchabaw. “Fans and new viewers now have access to all the web series content in one package that’s just a touch away.”

For every person who downloads and rates the app, Ready, Set, Panic will also donate $1 to McMaster Children’s Hospital for the month of October. The Hamilton, Ontario-­based hospital is one of Canada’s leading pediatric health care facilities and is the regional referral centre for children who are seriously ill, injured or require specialized services in south-­central Ontario.

The app for Apple devices (iPhone and iPod Touch) was developed by interactive producer Shawn Bailey. Bill and Sons Towing was funded through the Independent Production Fund ^[7]  and through the Ontario Media Development Corporation ^[8].

Editor’s Note: I do have one small concern – the app is rated 4+ on iTunes, but the content of the Bill And Sons Towing episodes are definitely not meant for the younger set. Due to very strong language, I would caution those parents with young children to not allow the kids access to this app.