10th March 2013

Digital Strategy Conference – Ottawa

posted in By: | Print This Post Print This Post
When:
Monday June 3, 2013 – Thursday June 6, 2013 all-day
2013-06-03T07:00:00+00:00
2013-06-06T07:00:00+00:00
Where:
Morisset Hall, University of Ottawa
65 University Private
University of Ottawa, Ottawa, ON K1N 7K4
Canada
Cost:
varies, please see registration page

Event Site

Registration Information

The Digital Strategy Conference is designed for directors and managers of marketing/communications, sales, customer service and product support. The education supports the success of digital initiatives implemented by internal web, ecommerce and online marketing teams; as well as agencies, consultants and vendors. Therefore, we encourage a team approach to this education.

The goal of the conference is to bring together managers and directors who have a good understanding of the impact of digital on organizations today and recognize the need for methods and models that will move digital initiatives from fragmented tactics to integrated, cross-functional strategic plans.

The Digital Strategy Conference delivers a deep dive focused on how to think and plan strategically when putting digital to work. By rising above current day tactical thinking, you become more focused, efficient and productive, positioning your organization to better compete, stay relevant and succeed.

The lessons learned will help you overcome fragmentation of media, channels, platforms and audience. You will learn:

  • What a digital strategy is and is not
  • About the value of an iterative digital strategy
  • How to develop a strategic plan and apply it
  • Methods and processes that will help you evaluate new opportunities as they arise, develop strategy that continuously evolves and keeps pace with organizational goals.
This entry was posted on Sunday, March 10th, 2013 at 6:23 pm and is filed under . You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.

You must be logged in to post a comment.

  • Archives

  • Subscribe to our Newsletter


  • Select a list:

  • GWEN Radio
  • Gamers Giving Back