Join the CATA WIT BC Breakfast club in Vancouver for a session about building your personal brand in an online world. To be held at the Segal Graduate School of Business on May 5th, Jennifer Barron from High Road Communications will discuss the ins and outs of using social media-including best practices as well as pitfalls to avoid-as a way to build a personal brand that best promotes you. Tickets for this event are $15.00 and include a continental breakfast.
I’m sure that many of you App developers out there are already aware of this, but the Province of BC is holding a contest challenging software developers to create web and mobile applications that build awareness and inspire action to reduce carbon pollution, announced Minister of State for Climate Action John Yap.
“Bringing together British Columbia’s data resources and the creativity of the software community opens up the potential for people to see climate change in entirely new ways,” said Yap. “The great prizes and support of our sponsors will give us web and mobiles apps that educate people about climate change and help motivate them to reduce their own carbon footprint.”
The launch of the “Apps4Climate Action” contest coincides with the creation of the Climate Change Data Catalogue, a data warehouse populated with provincial climate change data. The catalogue will house climate change data sources in a centralized location, giving software developers a one-stop access point to over 500 data sets and supporting documents to brainstorm, design and populate their applications.
“This is a terrific opportunity for us to take a new approach and use new technologies to engage citizens and help increase British Columbians’ awareness about climate change,” said Citizens’ Services Minister Ben Stewart.
The contest has more than $40,000 in cash and prizes spread across five categories: best mobile app, best web app, people’s choice, best of B.C. and overall best app. The submission deadline for the “Apps4Climate Action” contest is July 15, 2010, and the public is encouraged to register to vote for the People’s Choice award for their favourite app until Aug. 20, 2010. Contest winners will be announced mid-September 2010.
“SAP is proud to be a gold sponsor of the Apps4Climate action contest,” said Kirsten Sutton, managing director of SAP Labs Vancouver. “We believe we have a dual role with sustainability, as exemplar and as enabler. Internally, we have set our own aggressive goals to reduce SAP’s carbon footprint, and we also believe that our solutions can help identify real opportunities for positive climate action.”
Contest sponsors include: Microsoft Canada Inc, SAP Canada Inc., Analytic Design Group, David Eaves Inc., Netscribe Communications, TELUS Corporation, Harbour Air Ltd. and Vancouver Aquarium Marine Science Centre.
“At Microsoft we’re committed to developing technology that helps consumers and businesses reduce their environmental footprints,” said Barb Berg, director of the western public sector of Microsoft Canada Inc. “We are delighted to participate in the B.C. government Apps4Climate action contest, a very innovative contest to help encourage developers to create new green software applications and solutions for B.C. citizens.”
For a contest of a different flavour, Ben & Jerry’s is holding a Canada-only competition to name their newest offering. A combination of vanilla ice cream, fudge covered waffle cone pieces and a fudge swirl, the flavour has been temporarily named We are Waffling, until Canadians share the humour and wit they’re known for.
“We are excited to see some amazing suggestions,” says Shoshana Price, Ben & Jerry’s Brand Manager. “We want to empower our fans and give them the opportunity to show their creativity and wit, as well as their good taste.”
Starting April 19th, Canadians can serve up their own name on a virtual pint on the “Ben & Jerry’s Canada” Fan Page. Ben & Jerry’s fans can view and vote on their favourites at a gallery of pre-selected pints on the “Ben & Jerry’s Canada” Fan Page between July 2nd to July 16th, 2010. The winner, to be announced in late July, will win a year’s supply of the soon to be re-named We are Waffling ice cream, enjoy the thrill of seeing their name on pints of Ben & Jerry’s across Canada and earn eternal bragging rights among friends and acquaintances.
Ben & Jerry’s We are Waffling in most grocery, drug and convenience stores across the country now. The winning name will start replacing We are Waffling on Ben & Jerry’s pints in the Fall of 2010. Plus, in order to ensure that Canadians have an opportunity to taste We are Waffling and make an informed name nomination, Ben & Jerry’s teams will be sampling the flavour in Vancouver, Toronto and Montreal throughout the month of May.
Kelowna – Club Penguin and its millions of animated penguin inhabitants are going green. On April 22, 2010, the 40th anniversary of Earth Day, the popular children’s virtual world will launch a special online party and new ways for its players to exercise their passion for making the world a better place. Read the rest of this entry »