4th September 2014

Hootsuite Announces Acquisition Of Brightkit

HootSuiteSocial relationship platform HootSuite continues its explosive growth, acquiring Brightkit, a solution for creating customized social marketing campaigns with high-impact results for customers such as the Kentucky Derby, Dwell, Cassidy Turley and American Media.The company has also announced Hootsuite Campaigns, which is based on the Brightkit solution. Hootsuite also continues to see dramatic growth through global expansion and product innovation: 

  • Surpassed 10 million users in 175+ countries
  • New Enterprise customers span a broad range of industries and include Telekom Malaysia, Singapore Press Holdings, Brooklyn Public Library, Cambridge University Press, Red Carnation Hotels and Hyland Software Inc.
  • Landed one of the top three companies in the Insurance vertical and is rolling out to 19,000 users across North America, making it one of Hootsuite’s largest customers to date
  • Over 600 employees globally
  • Recent executive hires include:
    • Joseph Smith, general manager, EMEA
    • Roger Orde, vice president, customer success
    • Rob Begg, vice president, enterprise social strategy
    • Kirsty Trail, vice president, customer support
    • Irwan Tjan, vice president, security
  • Announced ‘uberVU via Hootsuite” application addition to the App Directory one month after acquiring uberVU, as well as ‘Hootlet’ and ‘Suggested Content’ publishing features
  • Added 20 new employees to its office in Singapore, which serves as a regional hub for its growing Asia-Pacific customer-base
  • Now offers 24/7 support in five languages

“We’re seeing explosive growth across all regions,” says Ryan Holmes, CEO of Hootsuite. “Our teams are focused on rolling out a number of new product offerings, have plans to open operations in Latin-America and will hire an additional 100+ roles by the end of 2014.”

This entry was posted on Thursday, September 4th, 2014 at 7:29 am and is filed under Business News, National News, Social Media. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.
  1. Tami Quiring (@VillageGamer)
    12:30 am on September 4th, 2014

    .@HootSuite Announces Acquisition Of Brightkit http://t.co/B15KCm12Yj

  2. Tami Quiring (@VillageGamer)
    12:30 am on September 4th, 2014

    .@HootSuite Announces Acquisition Of Brightkit http://t.co/B15KCm12Yj

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