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14th April 2012

Kobo To Make McClatchy Newspapers Available To Readers In United States

koboKobo has announced its partnership with the McClatchy Company that brings all of the company’s daily newspapers to the Kobo store. Available today, Kobo customers can enjoy a two-week free trial to any of the company’s 30 daily newspapers including the prestigious Miami Herald and its Spanish counterpart El Nuevo Herald.

The McClatchy Company is the third-largest newspaper company in the United States, bringing daily and weekly newspapers from across 15 states to Kobo customers. McClatchy offers local favorites including The Sacramento Bee, the Fort Worth Star-Telegram, The Kansas City Star, The Charlotte Observer and The News & Observer. As an associate member of the Newspaper Association of America (NAA), Kobo is focused on providing its customers with a wealth of popular newspapers and periodicals including the McClatchy Company papers, The New York Times, The Wall Street Journal, The Washington Post and the Harvard Business Review.

“Kobo is dedicated to bringing its customers a superior digital content experience through our best-in-class eReading service, award winning eReaders, and free eReading applications,” said Jan Ehrlich, Director of Newspapers and Periodicals at Kobo. “We are thrilled to bring the McClatchy Company on board as part of our premier newspaper offering.”

Customers can easily access Kobo’s online newsstand online and read the selected newspaper on the Kobo Touch eReader or via the Kobo app for iPad and iPhone devices. The Kobo Touch eReader provides seamless page turns and automatic bookmarks and a 6” glare-free screen for readers who like to take their newspaper outside. With Kobo’s award-winning Kobo Touch, the eInk technology mimics reading print on paper and utilizes displays to organize and to quickly navigate different sections of the newspaper.

“McClatchy’s strategy is to make its publications available to consumers in whatever form and location they want,” said Christian A. Hendricks, Vice President, Interactive Media, for the McClatchy Company. “Devices such as the Kobo Touch eReaders are an important part of that strategy.”

All content in Kobo’s online newsstand comes with a free 14 day trial. For subscribers, new issues are automatically delivered to the Kobo Touch or Kobo user account and the Kobo Touch will automatically store up to 14 issues of each periodical, removing older issues as new ones are delivered.

This entry was posted on Saturday, April 14th, 2012 at 11:11 am and is filed under Business News, Digital Products, National News. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.

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