Village Gamer

Mobidia Technology, Inc. has announced a major update to My Data Manager, their popular Android application that helps mobile subscribers monitor and manage their data use. The update is also available to mobile operators and handset and tablet OEM’s as a component of a fully customizable and extendable carrier-grade data management and analytics solution. IOS and Blackberry versions will be available in the near future.

As the vacation season in North America and Europe moves into full gear, Mobidia has released a number of new features to help mobile phone users manage their data usage while traveling. The latest update of My Data Manager supports tracking Wi-Fi data as well as standard mobile and roaming data plans. The app now also provides Dual SIM support for those users that use multiple plans and SIM’s to manage their data usage. Small usability and accuracy improvements have also been welcomed by frequent users who are increasingly becoming dependant on the application to save them money on their cell phone bills.

“With so many people traveling over the next couple months on their summer vacations, we really wanted to make our latest technology available to them to use while on their holidays” says Mobidia Vice President of Marketing, Chris Hill. “Nothing spoils a great vacation like an unexpected, gigantic phone bill when you return home from all those data roaming charges. Our My Data Manager can help people save money by simply making them aware of the amount of data they are using while roaming and which applications are consuming the most”.

The My Data Manager has been firmly embraced by mobile phone users that are on limited or metered data plans. But even in geographies where the move to metered plans is only just starting, many phone users have benefited from using My Data Manager to manage the costs of roaming data charges when they are traveling on personal and business trips.

Chuck Musciano, a busy IT Executive at a Fortune 1000 company, agrees. Chuck occasionally travels overseas where roaming charges can be quite high. Despite paying for a monthly roaming plan, he tries to stay within his limits but has been restricted by operator-supplied tools which are often delayed in reporting usage. My Data Manager saved him real dollars on his last trip. “Your app really helped me on a recent trip to Belgium,” says Chuck, “ I had a 200MB roaming plan with my operator and blew through 25MB the first day, even with everything (I thought) turned off. The app level usage stats instantly showed me which apps were using data unbeknownst to me, and I was able to shut them down and save a lot of data and money.”

His experience highlights an important benefit of My Data Manager – the ability to identify applications that are running in the background and consuming large amounts of data. Mobidia’s My Data Manager can be downloaded from the Android Marketplace. Both a premium, ad-free version and a free version will be available. iOS, Blackberry, and other smartphone users can sign up for Mobidia’s beta program and will be notified when additional platforms become available.

Mobidia is offering My Data Manager directly to smartphone users as a powerful tool to help them save money and better utilize their data plans. A complete, carrier-grade service is also available to extend the application for mobile operators and OEM’s. The white-label service can fully integrate into operator’s existing infrastructure or on existing smartphones and tablets to help decrease costs and generate revenue.