12th May 2011

iStockphoto Expands Vetta Collection

iStockphotoiStockphoto has expanded its Vetta Collection to include video and illustrations. Vetta is a collection of best-in-class iStock content that has been editor-selected for exquisite quality, art direction, creativity, originality and style.

The Vetta collection was created for creative professionals who demand the finest iStock has to offer and are vetta collection image courtesy iStockphotolooking for a more sophisticated take on stock. As is the case with Vetta photos, acceptance criteria for video and illustrations will remain extremely strict.

“It comes as no surprise that the work of our best and most creative artists has become so popular with our customers. We’ve seen Vetta content used in some truly mind-blowing campaigns and projects,” said Kelly Thompson, COO of iStockphoto. “With the addition of video and illustrations, the options they have become virtually limitless.”

Vetta — Italian for “peak” — is the answer for creative professionals looking for exceptional imagery and video. Vetta files are submitted by exclusive iStock contributors to a seasoned group of editors and each is carefully reviewed for its art direction, well-executed concept and uniqueness.

Pricing for Vetta video and illustration files are as follows:

Big Web – 55 credits
NTSC – 90 credits
HD 720 – 120 credits
HD 1080 – 150 credits

Detailed – 40 credits
Complex – 50 credits
Elaborate – 60 credits

This entry was posted on Thursday, May 12th, 2011 at 9:38 am and is filed under Business News, Digital Products, National News. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.

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