22nd September 2010

Dead Rising 2 Ready For Launch With New Trailer

Hack em’, stab em’, burn em’ and kill em’! In the new Dead Rising 2 launch trailer, you can watch Chuck Greene do it all to the undead mobs that threaten to destroy Fortune City. On a quest to save his daughter and escape the massive zombie attack, Chuck will use a roll of duct tape and a lot of creativity to make some of the most outrageous weapons you have ever seen! Check it all out in the newest trailer from Capcom Studio Vancouver (formerly Blue Castle Games).

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Coming to the Xbox 360, PlayStation 3 and PC, Dead Rising 2 launches next week for North America on September 28, 2010.

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22nd September 2010

VideoEgg Acquires Six Apart to Create SAY Media

videoeggBrand engagement pioneer VideoEgg has announced that it has agreed to acquire Six Apart, the leader in conversational media, to form SAY Media, a modern media company. SAY Media brings together influential voices and their communities to enable advertisers to reach a global audience of 345 million (according to comScore’s global projections for VideoEgg and Six Apart as well as comScore’s measurement of total unduplicated audiences in US, Canada and the UK.) The company provides systemic ways for advertisers to engage the social consumer in an era when attention is scarce and interruptive ad models are less effective.

Connecting rich experiences with attentive audiences. The new entity combines VideoEgg’s engagement technologies with Six Apart’s social publishing platform to power advertising campaigns that are more conversational and interactive. Through the creation of social hubs and influencer-driven custom content programs linked to the innovative AdFrames offering, SAY Media delivers engagement across display and mobile. The result is advertising that is more efficient, useful and social.
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22nd September 2010

Ubisoft Partners With Nivea for Your Shape Fitness Evolved

UbisoftUbisoft has announced an exclusive partnership with NIVEA for the Your Shape: Fitness Evolved video game. The partnership brings together NIVEA, developers of the world’s best-selling body-care products, and Ubisoft, to offer a holistic, in-home program for consumers to sculpt their bodies leveraging Kinect™ for Xbox 360®. A NIVEA workout will be included in Ubisoft’s Your Shape: Fitness Evolved when the game launches in November 2010. Two other special workouts, developed in collaboration with NIVEA’s fitness and lifestyle expert Sarah Maxwell, will be available as downloadable content throughout 2011.

“We’re delighted to partner with NIVEA on Your Shape: Fitness Evolved,” says Alain Corre at Ubisoft. “Video games offer the potential to reach diverse audiences and deliver tangible benefits to the consumer, going beyond pure entertainment. Your Shape: Fitness Evolved is an innovative and efficient fitness program for men and women who are looking to get into better shape. The NIVEA workout provides additional values for female players looking for a complete inner and outer beauty experience.”
Your Shape Fitness Evolved
Your Shape: Fitness Evolved will be the most innovative and complete fitness program available this autumn. Taking advantage of Microsoft’s Kinect, controller-free games and entertainment for Xbox 360 tracking capabilities and Ubisoft’s proprietary Player Projection technology, Your Shape: Fitness Evolved puts the player in the centre of the game, offering an immersive and rewarding fitness experience for men and women to stay in shape and reach their personal goals.

“At NIVEA we are very enthusiastic about this new and innovative partnership,” comments Jean-Francois Pascal, Director Global Business Unit Body Care at NIVEA. “With Your Shape: Fitness Evolved, our consumers will be encouraged to combine skin care with fitness in the most innovative and easy way, which will enable them to feel good in their body. For 100 years NIVEA, has been known and trusted by consumers for its skin care expertise and reliable products. NIVEA’s body-shaping products help make the most of your figure by improving the skin’s texture and firmness and reducing the visible signs of cellulite. However, we know that a holistic approach is required for best results: a combination of highly effective body care products, fitness training and a healthy diet. That’s why the integration of the NIVEA Work Your Body Fitness Room in Your Shape: Fitness Evolved completes the offer.”

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22nd September 2010

Take Advantage of Early Bird Prices For Upcoming Events

Tickets for Anomaly H2O, a dynamic showcase of talented artists from across North America presented by CG Movement, are now available. A Anomaly H20fusion of an art workshop and party that brings 2D/3D artists together to share inspiration and creativity, Anomaly H2O will take place on Saturday, October 30, 2010 at the Vancouver Aquarium, one of Canada’s favourite and most beautiful attractions.

Early Bird tickets are available until September 30th at a cost of $55.00 ($45.00 for students). Regular ticket prices are $65.00 ($55.00 for students). Your ticket includes not only a great night of networking and unforgettable artistic inspiration, but also:

* Admission to Anomaly presentations and party
* One year CGmovement membership
* Raffle ticket for door prizes
* Complimentary event t-shirt
* Snacks throughout the event

Keynote speakers are digital painter Craig Mullins and concept artist Jason Stokes. Featured artists for the evening include Anna Fehr, Cesar Rizo, Daryl Mandryk, Jake Collinge, Jesse Turner, Marco Menco, Matthew Barrett, Richard Anderson, Tran Nguyen and Ty Shelton.

MIGSIf you are planning to attend the Montreal International Game Summit but haven’t bought your tickets yet, time is running out. Early Bird pricing for MiGS ends on September 24th, so you should act fast to save 30% on the cost of attendance. Entries for the for the ‘Create your own advertisement concept for the 2011 MIGS‘ contest also close at midnight on the 24th. The winner will get to see his ad in the printed program, which will be distributed to the 1,500 attendees of the 2010 summit. Plus, the winner also gets a free pass for the event.

nextMEDIA TorontonextMEDIA Toronto has published its session schedule for the upcoming November 29th – 30th event which will be held at The Design Exchange. Submissions for the Digital Hot List partnering program close on October 1st, so get your entry in now. Early Bird pricing for the conference ends on October 15th; it is possible to purchase a single day pass, and don’t forget that your nextMEDIA pass includes one ticket to the Canada New Media Awards, with additional ceremony tickets available for $150.00 each.

The Art of ManagementOn November 15th join The New York Times bestselling Author of Blink, Tipping Point, Outliers and What the Dog Saw, Malcolm Gladwell along with former CEO of The Walt Disney Company and author of the forthcoming book Working Together Michael Eisner as they headline The Art of Management Conference at the Metro Toronto Convention Centre.

“We are excited to present this line up of speakers to Toronto’s business community and are confident that we have designed a conference that will help organizations learn to respond to what is happening in the world today,” says Christopher Novais, VP Marketing & Communications at The Art of Productions Inc

Building on the success of the sold out 2009 program, The Art of Management returns to Toronto with five internationally renowned bestselling authors and visionaries including:

* Malcolm Gladwell on Understanding Success, Decision Making & Trends
* Michael Eisner on Creativity in Leadership & Partnerships
* Nilofer Merchant on Collaboration & Strategy
* Simon Sinek on Inspiring Performance
* Mitch Joel on Managing in a Connected World

They will join over 1,500 of Canada’s most influential entrepreneurs, senior executives and management teams as they gather to gain the insights shared by today’s leaders in management and leadership thinking at this highly anticipated conference. “The Art of Management is a world-class event,” says Mitch Joel, President of Twist Image and author of the best-selling business book, Six Pixels of Separation. “While I am honoured to be one of the speakers at this event, I am even more excited to be in the audience, listening and learning from people like Malcolm Gladwell, Michael Eisner, Simon Sinek and Nilofer Merchant.”

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