12th February 2009

Amberwood’s RollBots Hits the Web

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RollbotsOttawa/TorontoAmberwood Entertainment and Xenophile Media are proud to announce the launch of the RollBots Online Gaming Experience accessible through YTV.com.

This fully immersive experience will allow kids to create their very own RollBot avatar to explore Flip City and the world of RollBots which is featured in the YTRollbotsV original series. RollBots Online is available at www.rollbots.ytv.com and the series premiered Saturday, February 7th at 7:30am on YTV’s CRUNCH.

In making the announcement, Jonathan Wiseman, Vice President, Sales & Acquisitions at Amberwood said, “RollBots Online is a wonderfully rich gaming world that features original content and games that will be updated throughout the broadcast of the series. Xenophile Media has created an innovative online experience for the future fans of RollBots.”

“RollBots Online is so far Xenophile Media’s best online extension property to-date,” stated Xenophile Media President Patrick Crowe. “The property builds on the success of our other highly successful kids’ projects and features vertiginous 3D graphics, excellent customizations, challenging games and an online story stream that combine to form a fully explorable online world. Developed directly in tandem with the TV series, RollBots Online is an integral part of the series designed to generate huge crossover traffic, transforming TV viewers into online players.”

RollBots introduces the world of Flip City and Spin, a crime fighter, who is the only ‘bot that does not belong to one of the 11 tribes – but he makes up for it with his extreme speed and his daredevil racing style. Spin takes on criminals in Flip City and while on his adventures, discovers many things about himself, including why he has no tribe.

This entry was posted on Thursday, February 12th, 2009 at 11:16 pm and is filed under Animation. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.

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